1. Information We Collect
We collect different types of information to improve your experience on our website, facilitate bookings, and communicate effectively.

Types of Information Collected:
Personal Information: When you inquire or book our services, we may collect details such as your name, email address, phone number, event information, and the name(s) of children attending an event.

Contact Data: Includes billing and home addresses, email addresses, and telephone numbers. For inquiries made through social media, we may collect your account username.

Transaction Data: If you book directly through us, we may collect billing information, payment details, and transaction information. We may also collect refund details if needed.

Usage Data: We may automatically collect information about how you access and use our website, such as your IP address, browser type, and pages visited. This data helps us analyze website traffic and improve our services.

Profile Data: Includes information about orders you place, feedback you give, and survey responses.

Cookies and Tracking Technologies: Our website may use cookies, web beacons, and similar tracking technologies to personalize your experience and enhance functionality. You can adjust your browser settings to refuse cookies, though this may limit some features.

Special Categories of Personal Data: We may, with your explicit consent, collect health-related information, especially if it pertains to a health and safety requirement. This can include, for instance, COVID-19 status or symptoms, where necessary to ensure a safe environment.

2. How We Use Your Information
We use the information collected for the following purposes:

• Service Provision and Improvement: To process bookings, manage events, and respond to inquiries.
• Communication: To send updates, respond to inquiries, and provide information about services, events, or products that may interest you.
• Payments and Refunds: To process payments, handle billing, and manage refunds as necessary.
• Marketing and Promotions: If you have opted into marketing communications, we may inform you about events, services, and offers. You have the option to unsubscribe at any time.
• Analytics: To understand how visitors use our website, which helps us enhance its functionality and user experience.

3. Sharing Your Information
We do not sell or rent your personal information to third parties. We may share your information under the following circumstances:

• Service Providers: We may share data with trusted third-party vendors who help us operate our website, facilitate bookings, and provide services. These providers are required to keep your information confidential.
• Event Partners and Franchisees: If we need assistance to cover events or bookings, another Pocket Towns representative may be given limited access to your information as necessary.
• Legal Requirements: We may disclose your information to comply with legal obligations or protect our rights, privacy, safety, or property.

4. Data Security
We use industry-standard security measures to protect your personal information. This includes physical, electronic, and administrative safeguards to prevent unauthorized access. However, no method of electronic transmission or storage is fully secure, and we cannot guarantee absolute security.

5. How Long We Keep Your Information
We retain personal information as long as is necessary to:

• Provide services to you.
• Address any questions or complaints.
• Maintain records as required by law.

Once it is no longer necessary to retain your personal information, we will delete or anonymize it. For example, we generally delete booking information six months after an event unless retention is required for legal or regulatory purposes.

6. Your Rights and Choices
Under data protection law, you have rights regarding your personal information. These include:

• Access: You can request a copy of the personal information we hold about you.
• Correction: If any information we hold is inaccurate, you can ask us to correct it.
• Deletion (“Right to be Forgotten”): You can ask us to delete your personal information, in certain situations.
• Restriction: You may ask us to restrict processing of your information in specific situations.
• Data Portability: You can ask us to provide your data in a structured, commonly used format or transmit it to another provider.
• Object: You can object to processing of your information for direct marketing purposes.
• Automated Decision-Making: You have the right not to be subject to decisions based solely on automated processing that significantly affects you.

To Exercise Your Rights: Please contact us using the details provided below, and be prepared to verify your identity. We will respond to your request within one month, but complex or multiple requests may take longer.

7. Marketing Communications
With your explicit consent, we may use your data to form a view on what products, services, and offers may interest you. You have the right to withdraw consent for marketing communications at any time by:

• Using the “unsubscribe” link in emails, or
• Contacting us directly at [email protected].

We do not share your information with third parties for their own marketing purposes.

8. Third-Party Links
Our website may contain links to external sites. We are not responsible for the privacy practices or content of these external sites and encourage you to review their privacy policies before providing any personal information.

9. Changes to Our Privacy Policy
We may update this Privacy Policy periodically to reflect changes in our practices or for legal compliance. We will notify you of significant changes by posting the updated Privacy Policy on this page, and we encourage you to review it frequently.

10. How to Complain
If you have concerns about how we handle your data, we hope to resolve them directly. However, you have the right to lodge a complaint with the UK Information Commissioner’s Office (ICO) at https://ico.org.uk/concerns or by calling 0303 123 1113.

11. Contact Us
If you have any questions or requests regarding this Privacy Policy or your personal data, please contact us at: